A.D.S.R.’s Latest Chance Operation Eyewear Collection Focuses Its Background On Music Culture.

A.D.S.R., the famous Japanese  eyewear brand setting it own  background on music  culture has a  special favor towards Experimental Music which has  also become the important inspiration for eyewear design.

For its  latest Chance Operation  eyewear  collection,  their design seems  to  be in shape  by accidence,  however has  become a  must-have appearance to some extent.   As for eyewear design, A.D.S.R. has experimentally tried to match  the  lense color and the eyewear frame, which perfectly  fits Chance Operation  Eyewear Collection’s  main theme.

A.D.S.R.'s Latest Chance Operation  Eyewear Collection  Focuses Its Background On Music Culture-1.
A.D.S.R.’s Latest Chance Operation Eyewear Collection Focuses Its Background On Music Culture-1.
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A.D.S.R.’s Latest Chance Operation Eyewear Collection Focuses Its Background On Music Culture-2.
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A.D.S.R.'s Latest Chance Operation  Eyewear Collection  Focuses Its Background On Music Culture-4.
A.D.S.R.’s Latest Chance Operation Eyewear Collection Focuses Its Background On Music Culture-4.

We Call It Techno by A.D.S.R.

A.D.S.R. 2015 2nd COLLECTION from A.D.S.R. on Vimeo.

Founded in 2010, the Tokyo based eyewear brand A.D.S.R is popular among Tokyo underground musician, DJs and producers. The name of the brand comes from 4 parameters of the electronic synthesizer: Attack, Decay, Sustain, Release, which inspired the design Integrates the techno and acid music elements into eyewear design.

Their new collection of 「TECHNO」 inspired from 80’s American retro sunglasses,  transformed into a design sense of futurism and acid techno music.

A.D.S.R. Techno Collection
A.D.S.R. Techno Collection
A.D.S.R. Techno Collection
A.D.S.R. Techno Collection
A.D.S.R. Techno Collection
A.D.S.R. Techno Collection
A.D.S.R. Techno Collection
A.D.S.R. Techno Collection
A.D.S.R. Techno Collection
A.D.S.R. Techno Collection